Blog
2024 Marketing Essentials
Our marketing team has assessed four principal marketing tools businesses should consider investing in this upcoming year. From the foundational need for a well-development website that anchors your online presence, to the internal branding that creates your business’s unique identity, to the enhanced customer experiences through app development, and the engaging storytelling content brought to life through video production - we will discuss why these marketing tools are indispensable for your business.
What’s Right For Your Business – Google Ads, Meta Ads, or Both?
Businesses often have to decide the best place to invest their digital advertising efforts to achieve their goals. The two most popular digital advertising platforms that companies consider utilizing to achieve their marketing goals are Google Ads and Meta Ads. These two online ad platforms offer many similar capabilities and features, but each platform has fundamental and unique differences. In this article, we will dive into the distinct advantages of both Google Ads and Meta Ads. We'll help you determine which platform, or a combination of both, aligns best with your business's advertising objectives.
Sherman County Community Development Starts a New Development on Web
Sherman County is located in Northeastern Kansas, right along the Colorado border, home to just under 6,000 residents. Excited by the hidden treasures within their community, Sherman County Community Development was eager to find a way to share this.
Google Ads for Nonprofit Organizations
It can often be difficult for nonprofit organizations to have room in their budget for advertising expenses, but advertising can greatly assist them in reaching more people and spreading their mission or cause. Every nonprofit has unique goals, and the Google Ad Grants program is designed to help these organizations achieve them. Google Ad Grants is a program specifically for nonprofit organizations to access up to $10,000 a month in Google search ads shown on Google’s search engine results pages. The purpose of these free advertisements is to help nonprofits connect with people who are searching online for their mission, raise awareness, attract donors, and recruit new volunteers.
Digital Ads in the Healthcare Industry
The healthcare industry is vast and complex, including a wide range of businesses and organizations. Whether through means of hospitals, clinics, doctor’s offices, pharmacies, nursing homes, assisted living facilities, or medical sales, the healthcare industry is one of the largest employers in the United States.
